Overview

Scope3’s proprietary media quality signals provide unparalleled insight into inventory quality, brand safety, and performance potential - all included at no additional cost with every campaign.
Coming Soon: Detailed documentation on media quality signals, brand safety scoring, and inventory classification systems.

Key Media Quality Signals

Brand Safety & Content Classification

  • Content category analysis and scoring
  • Brand risk assessment algorithms
  • Publisher reputation metrics
  • Contextual safety verification

Performance Predictors

  • Viewability Forecasting: ML models predict viewability rates before bidding
  • Completion Rate Prediction: Video completion likelihood based on placement context
  • Engagement Quality: User interaction patterns and attention metrics
  • Ad-to-Content Ratio: Content density analysis for optimal placement

Inventory Quality Tiers

  • Premium inventory identification and scoring
  • Publisher direct relationship indicators
  • Fraud detection and prevention signals
  • Real-time quality assessment

Benefits

No Additional Cost

All media quality signals included with platform usage - no data fees or premium charges.

Real-time Optimization

Quality signals processed in real-time during bidding to ensure optimal placement selection.

Next Steps