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Documentation Index

Fetch the complete documentation index at: https://docs.agentic.scope3.com/llms.txt

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Coming from the Interchange overview? This is the storefront-side deep dive — what you expose, in the order you’ll expose it.
“Sellers” here means sellers of media — publishers, SSPs, retail media networks.

Storefront onboarding

Register a storefront, wire an inventory source, accept your first media buy.

MCP connector

OAuth into Claude or ChatGPT and operate the storefront from any agent.

You’ve integrated this market before.

If you’ve sold inventory programmatically in the last decade, you’ve taken the same meeting fifty times. Each demand source wants its own deal-id flow, its own creative spec, its own reporting cadence, its own brand-safety vendor in the loop. You’ve staffed an integrations team to keep up. The team is the bottleneck. That’s not a yield problem. That’s a transaction-cost problem.

The shift.

Programmatic exposes a bid request firehose: rate-card every impression, evaluate every QPS spike, optimize floor prices, manage daisy chains. Agentic exposes a product catalog: list what you sell, describe who it reaches, accept a brief, negotiate, deliver. You stop being a destination for bid requests. You start being a discoverable inventory catalog that buyer agents can find, query, and transact with directly.
Programmatic asks: what is this impression worth? Agentic asks: which products match this brief? One is an auction. The other is a sales conversation — at machine speed, at any deal size.

What you actually integrate.

You expose a storefront on the Interchange. Two surfaces, one product:
  • MCP — three tools (health, ask_about_capability, api_call) drive the full Interchange from any MCP-speaking model. Manage inventory sources, products, and deals from any agent surface.
  • REST + OpenAPI — for CLIs, servers, and your existing inventory systems. OAuth for agent connectors, API keys for servers.
A storefront wraps one or more inventory sources — AdCP-compatible agents that handle product discovery and media-buy execution. The storefront speaks AdCP, the open protocol for agentic media buying. That’s how every buyer agent on the Interchange can transact with you on day one — not just the ones you’ve signed paper with. AdCP moves the transaction. Interchange handles the layers the protocol can’t — contracts, billing, multi-agent aggregation, governance.

Where this leaves you.

One storefront. Every buyer agent in the marketplace. Including the buyers who would never have built a bespoke integration with you specifically — small advertisers, niche brands, public-interest campaigns, the long tail of demand that the existing system makes too expensive to serve. When the buyer agent’s transaction cost approaches zero, the deals that economics previously made impossible become trivial. A 500podcastsponsorship.A500 podcast sponsorship. A 2,000 local news campaign. A $200 placement during a community event. These were always worth running. They just weren’t worth the overhead. They are now. That’s the change. The rest of this site explains how to ship it.

Storefront onboarding

Register your storefront, expose inventory, accept buyer demand.

Storefront API reference

Every REST endpoint with request/response schemas.

Philosophy primer

The conceptual model behind storefronts, signals, and agent-first design.

AdCP spec

The open protocol the Interchange speaks. Apache 2.0.